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617-990-4182
harrylyman@gmail.com
Website design
Digital ad campaign
about this project
CPower was a very unique client in a trending yet established industry with a large barrier to entry. Being B2B & B2G, we were tasked with cleaning up their image and bringing it up to speed with their impressive technology. Nailing down visual and photographic language was a mountain of its own. I thin we nailed it.
Visit the CPower website
When CPower came to us, the site had last been designed by their development team eight years prior and one of the most important pages for their visitors, the "Who We Serve" page, linked right back to the homepage. Although they held onto their logo and primary color, we completely reimagined their brand identity to be more appealing to their clients and restore trust in their impressive services and capabilities.
We used all forms of social media to meet the audience in their most comfortable locations, and talked in their own language.
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